demographics (B2)

noun

Pronunciation: /ˌdem.əˈɡræf.ɪks/

Definition

The statistical data relating to the population and particular groups within it, especially when considered for the purposes of marketing or social studies.

Examples

• The report analyzed the demographics of the region, including age, income, and education levels.

• Understanding the target demographics is crucial for a successful advertising campaign.

• Changes in demographics can significantly impact a country's economy and social policies.

How to Use demographics

demographics of (prepositional phrase)

Statistics relating to a specific group or area. — "We studied the demographics of the student population."

Synonyms of demographics

Words with a similar meaning to demographics:

• population statistics
• census data
• societal characteristics

Antonyms of demographics

Words with the opposite meaning to demographics:

• individual characteristics

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